Bottled beverages are cost inefficient,
inconvenient and unsustainable.
We are here to change that.
LANG's Manifesto
We want to change how bottled water & beverages are sold and distributed by relocating the production of drinks from the bottling plant to the consumer, therefore improving convenience, reducing waste, and lowering the long term cost for the individual consumer.
How does it work?
We transform tap water into high quality mineralized water and natural premium low calorie beverages. Our technology requires no single-use bottles or capsules and eliminates the need to transport large amounts of beverages that consist mainly of water.
Swiss engineered and developed
LANG, based in Switzerland, is the result of a decade of development by our in-house team, who worked closely with world-leading specialist partners.
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Working with these experts allowed us to develop the ultimate all-in-one drinks system that is easy to use, fits on your countertop and is truly cost-effective.
LANGPAK = smart pack
LANGPAK is a new revolutionary packaging solution for liquid drinks concentrates, providing hundreds of highly precise servings in a single pack, eliminating the need for single-serve capsules or packages. LANGWATER minerals make up the basis of all LANG drinks, to ensure every serving tastes great. Just add your chosen LANGWATER+ flavor on top of the LANGWATER minerals, and you’re good to go. A key advantage of using natural liquid extracts rather than dry powder extracts is that liquid retains a more intense flavor. The liquid minerals and flavors in the LANGPAK mix instantly with the water, no need to stir or wait for a powder to dissolve. With TheWell’s built-in micropump, LANGPAKs can dose liquids with medical precision, ensuring every serving tastes exactly the same. LANGPAKs are airtight and hygienic. They have built-in valve seals, which allow you to change flavors between servings without risk of reducing their ‘use by’ date or of leakages and contamination. LANGWATER containers have a shelf-life of 24 months, whilst LANGWATER+ containers last at least 12 months. Each LANGPAK has a built-in memory chip that informs the TheWell what flavor or mineral it contains and how much is left after each serving. It even remembers how much is left after it has been exchanged between servings. Very smart!
Jan-Erik Lundberg – Founder & CEO
The bottled water and soft drinks industry is a marketing and distribution business. It is also cost inefficient, inconvenient and unsustainable. After watching a documentary on the bottled water industry where it showed that it is directly responsible for countless environmental and health issues, I decided to turn my efforts toward making a change. As a father of young children, I felt compelled to do something for their generation as well. I do understand the need for bottled water after living in many cities around the world where drinking tap water is simply not an option – due to health risks or poor taste. These two factors – the need to eliminate bottled water while offering a viable alternative to tap water – is what compelled me to create TheWell. We welcome you in joining us on this journey of positive change.